Frequently Asked Questions

When you sign up for the AI Academy, you get all-access to the video courses and chat agent. We are constantly adding new content to the platform and updating the chat agent so that you can stay in the know about how AI can upgrade your business. 

The chat agent is trained on all the course content in the AI Academy. As soon as the you log in, you'll be prompted to chat with the chat agent. It'll ask onboarding questions to better understand your goals, your business, and your challenges. Once you've done that (takes 2 mins), the chat agent is customized for the you. From here, as you work through the course content, the most common question we see is "how do I do this in my use case?" for any topic.

The sooner you start to roll out AI tools within your business, the sooner you can save time and money. Plus utilizing AI makes time for focussing on the important thing: driving revenue. If you give the AI Academy and AI Agent the time and energy it deserves, you could be seeing ROI within weeks of getting started.

You don’t need any prior experience with AI to get started. Our quickstart guide will walk you through the basics like common jargon, core strategies, and real world use cases so you feel confident from day one. Once you’ve got the foundation, the platform takes you step by step into practical tools, examples, and strategies that show you exactly how to make AI work for your business.

If your business is already running smoothly, that’s great! AI isn’t just about fixing problems. It’s about unlocking new opportunities, saving time, and staying ahead of competitors who are also adopting AI. Even if things are going well now, AI can help you scale faster, reduce costs, and free up your team to focus on growth instead of repetitive tasks.

Inside the AI Academy, you’ll get practical AI frameworks and tools designed for CEOs and founders.

• AI Tools for Relentless Execution: Automate CEO tasks, uncover blind spots, reclaim hours with AI, and lead without being the bottleneck.
• Real Growth, Not Hype: Use AI to lower CAC, improve conversions, optimize for LLM-driven search, and diagnose ad performance.
• Turn Your Team into AI Assassins: Reorganize teams, set KPIs, coach with AI, and cut costs while scaling performance.
• Prompt Engineering Deep Dive: Step by step guides for tools like ChatGPT, ready-to-use prompts, workflow automation, and product scoping without technical skills.
• Bonus: 2x Revenue with Partnerships: AI-driven negotiation playbooks to land major deals, build partnerships, and maximize revenue.

Nope! The AI Academy was created for founders and CEOs by a founder, CEO. We believe that you don't need to be technical to use AI so any technical concepts are explained from the ground up and from the perspective of leadership.

Katsu is built for founders and leaders of direct to consumer businesses. These programs work for small to mid-sized businesses across industries like SaaS, services, consumer products, health and fitness, food, and more. If you lead a team and want to save time, cut costs, or drive new revenue with AI, the AI Academy is designed for you.

See results in 90 days or get your money back. We’re so confident the AI Academy delivers immediate wins that we guarantee your success...or you don’t pay.

None of the videos are AI generated. Liz Connolly, our founder, creates all the content and films them individually so that you are truly getting coaching directly from her. She shares insights from running her businesses and stories to really help the content hit home.